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Answer: Applying varying prices to distinct buyer segments, often based on purchase volume.
Tiered pricing involves charging different prices to different buyers, typically based on the volume of their purchases. This aligns with option B. Option A describes dynamic pricing, which adjusts prices over time, while option C refers to the razors-and-blades pricing strategy, which is unrelated to tiered pricing.
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Tiered pricing is best characterized as:
A
Applying varying prices based on time periods.
B
Applying varying prices to distinct buyer segments, often based on purchase volume.
C
Offering a low initial price for equipment coupled with high-margin pricing for consumables.
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